Marketing translation covers a wide spectrum of activity; advertising, PR, events, branding and market research to name but a few. As marketing professionals know all too well it can be difficult to maintain the right tone of voice and branding throughout the vast array of marketing collateral in one language let alone multiple languages.
Word-for-word translation is rarely the right answer in creative industries – it doesn’t preserve the subtleties, the wordplay or the jokes that bring copy to life. Localisation requires expert attention for success – what works well in one country or market can fall flat in others.
We can help you establish whether your brand works properly in your target markets with our international brand check service. We use our network of native brand checkers to answer in-depth questions about how ‘friendly’ and compatible your brand is to your target country’s culture and sensibilities.
All of our systems are extremely secure and work on a 128-bit SSL secure encryption (the same security level as online credit card payment facilities such as Mastercard or VISA). Our in-house IT security systems are also ISO 27001 accredited.
In addition to marketing translation services, we can also offer our expertise in:
Wendy Smith is a Senior Business Development Manager, assisting businesses with their global expansion. With her consultative approach and friendly manner she is a great hit with all her clients.
Patrick Gardiner is a Senior Account Manager. He has an MA in Translation and Interpreting from Salford University, and is a keen runner.
Lydia Musgrave is developing new business in the Retail, Travel and Marketing team and has taken fitness to a new level by exercising twice a day.
Christina Sommerlund is an Account Manager for the Marketing sector. A Danish national, with a BA in Arabic and an MA in Contemporary Middle Eastern Studies, she now lives in London.